Nissan cuts prices of new Ariya EV

Nissan has chopped up to £3,750 off the price of its Ariya electric SUV, bringing the entry price down to under £40k

Nissan ARIYA

Nissan Ariya electric SUV prices have been cut by up to £3,750 as the firm looks to offer “a more competitive customer proposition”.

The new Nissan Ariya now starts from less than £40,000 – undercutting the price of an entry-level Tesla Model Y by more than £5,000.

The Nissan Ariya is offered with a choice of two batteries, either 63kWh or 87kWh.

Prices of all existing 63kWh Nissan Ariya have been reduced by £3,000.

All 87kWh versions are reduced by £3,750 – which cuts the price difference between the two batteries to £5,000.

Nissan Ariya Engage-s

Nissan ARIYA

The new entry-level Nissan Ariya is called the Engage 2WD. Prices start from £39,645.

A new model grade, it features 19-inch alloys with aero covers, LED headlights, LED rear fog lamps and folding door mirrors as standard.

The new Nissan Ariya Engage also has dual 12.0-inch TFT screens and an energy-saving heat pump as standard.

Nissan GB marketing manager Nic Thomas said the new Nissan Ariya Engage entry grade helps make the model more accessible and enticing to a wider audience.

At the other end of the range, Nissan has also introduced a new top-spec Ariya version, the Evolve+.  

This has 394ps and all-wheel drive, for 0-62mph in just over 5.0 seconds, “perfect for customers who seek a more exciting driving experience”.

Exciting indeed: but it will be the Nissan Ariya price cuts that resonate with more customers, we’re sure…

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Richard Aucock
Richard Aucockhttps://www.richardaucock.co.uk/
Richard is director at Motoring Research. He has been with us since 2001, and has been a motoring journalist even longer. He won the IMCO Motoring Writer of the Future Award in 1996 and the acclaimed Sir William Lyons Award in 1998. Both awards are run by the Guild of Motoring Writers and Richard is currently vice chair of the world's largest organisation for automotive media professionals. Richard is also a juror and Steering Committee director for World Car Awards and the UK juror for the AUTOBEST awards.

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