World Car Awards hero Ian Callum to reimagine World Car trophy

Ian Callum, who famously held three World Car Awards trophies aloft, is now set to reimagine the iconic ‘automotive Oscar’

Ian Callum World Car Awards trophies

The Jaguar I-Pace became the first ever car to scoop a hat-trick in the prestigious World Car Awards back in 2019 – and now the man who created it, Ian Callum CBE, is now set to redesign the trophy he famously held three times aloft.

His new consultancy, Callum Design, is to work with 3D printing company Replique to reimagine the traditional World Car trophy.

The new trophies will retain the classic look of the originals, but be expertly recreated – by the iconic car designer who created the Aston Martin DB7, Ford Escort RS Cosworth, original Ford Puma, Jaguar F-Pace and, in a famous World Car moment, the Jaguar I-Pace.

“The World Car Awards are held in the highest regard by the industry and, as a recipient, I appreciate how much it means to a design team to have it proudly on display in the studio,” said Ian.

“Reimagining both the design and manufacture is a huge privilege, and just the opportunity the team at Callum relish.”

Innovatively, they are to be 3D printed, using Replique’s advanced additive manufacturing techniques. This is a process that is growing fast across the automotive industry, and is now being enthusiastically embraced by World Car Awards.

“We are proud to be chosen as the manufacturer of this year’s World Car Awards, and by that, take part in such an important event within the automotive industry,” said Replique co-founder Henrike Wonneberger.

“The award is an excellent example of how 3D printing can realise flexible designs in small quantities, quickly and in high quality.”

World Car Awards is the largest global automotive awards initiative of all – and has been for 10 consecutive years. The Road to World Car 2023 is already underway, with more than 100 global jurors now assessing the latest new cars.

The current World Car of the Year 2022 is the Hyundai Ioniq 5.

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Richard Aucock
Richard Aucockhttps://www.richardaucock.co.uk/
Richard is director at Motoring Research. He has been with us since 2001, and has been a motoring journalist even longer. He won the IMCO Motoring Writer of the Future Award in 1996 and the acclaimed Sir William Lyons Award in 1998. Both awards are run by the Guild of Motoring Writers and Richard is currently vice chair of the world's largest organisation for automotive media professionals. Richard is also a juror and Steering Committee director for World Car Awards and the UK juror for the AUTOBEST awards.

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