Chinese EV giant BYD confirms UK launch plans

BYD is the biggest electric car brand in the world. It is now coming to the UK and will launch with the BYD Atto 3 compact SUV.

BYD UK

Chinese electric car brand BYD has confirmed its UK launch plans, with the first retailers opening in Q1 2023.

BYD is the world’s largest electric car brand: sales topped even Tesla in 2022, with 1.8 million new EVs finding homes around the world.

It is now stepping up its European rollout, with the UK following Norway, Denmark, Sweden, the Netherlands and Belgium.

Initially, BYD will work with four UK auto retail groups: Arnold Clark, Lookers, LSH and Pendragon.

It has chosen these retailer partners, it says, for their experience, expertise and prime locations. “A vital principle of the BYD strategy is to work with the best partners,” said its EU MD Michael Shu.

BYD Atto 3

BYD will launch in the UK with the Atto 3 compact SUV. It is an EV alternative to the popular MG ZS EV and Kia Niro EV.

It will initially be offered with a generous 60.5kWh battery; BYD says it will announce prices and other product details in the coming weeks.

The BYD Atto 3 made its European debut at the Paris Motor Show last year, and has since gone on to scoop a five-star Europe NCAP crash safety score.

Further new models will roll out later in 2023.

BYD, which has been backed by legendary investor Warren Buffett, is the only electric car firm to design and build the complete electrical powertrain, including batteries, semiconductors, motors and motor controllers.

Bosses say the brand is all set for another year of growth in 2023, with sales possibly even topping the 2 million mark.

We’ll bring you more news of BYD’s UK launch plans in the coming weeks.   

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Richard Aucock
Richard Aucockhttps://www.richardaucock.co.uk/
Richard is director at Motoring Research. He has been with us since 2001, and has been a motoring journalist even longer. He won the IMCO Motoring Writer of the Future Award in 1996 and the acclaimed Sir William Lyons Award in 1998. Both awards are run by the Guild of Motoring Writers and Richard is currently vice chair of the world's largest organisation for automotive media professionals. Richard is also a juror and Steering Committee director for World Car Awards and the UK juror for the AUTOBEST awards.

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