Despite Amazon being rather busy with everyone taking advantage of Black Friday deals, the online giant has partnered with Alfa Romeo to offer an experience of the Stelvio SUV.
Forget heading down to your local dealership, Amazon will bring a Stelvio direct to your home or offices. Interested customers will then get to take the brand’s first SUV on a 45 minute test drive, providing they live within one of the chosen locations.
Booking a test drive is simple, making use of a dedicated section on the Amazon website, and can be done from either a desktop computer or mobile device.
Specialist staff will be on hand to make sure drivers discover the most about the car, and are also able to answer any questions about the Stelvio.
Sadly there are no online shopping discounts should you want to buy, with customers directed to their nearest Alfa dealership should they want to order a Stelvio.
Prime choices
Alfa Romeo joins other marques who have partnered with Amazon in recent months.
Volvo made use of the company to offer test drives of the V40 hatchback in May this year. Demand was so high, that the company offered a second round of Prime Now events a month later.
In the USA, Hyundai has an online store integrated into the Amazon.com website. This allows customers to arrange test drives at a location of their choice and discover specifications.
James Marsh, Alfa Romeo customer experience director, explained the Amazon partnership as a chance to put “customers at the centre and make the whole process of trying a new car as convenient as possible while still allowing them to experience the Alfa Romeo passion”.
2018 Amazon Alfa Romeo test drive schedule
Offered on a first come first served basis, test drives will be available on the below weekends:
London |
24th – 25th November |
1st – 2nd December |
|
8th – 9th December |
|
15th – 16th December |
|
Birmingham |
1st – 2nd December |
Manchester |
8th – 9th December |
Edinburgh |
15th – 16th December |